Monday, March 4

Month: May 2018

News

Advertising for Free

Advertising for free seems like an impossible thing when heard. But there are several ways by which the cost of advertisement can be conserved, with the help of some imagination and creativity. A business wanting to advertise, can write articles related to their field of expertise that can be submitted to media and publications having interest in that particular field. The advertising article can have information about the company and dealership opportunity. Due to the rise in Internet users and websites, new websites have sprung up which offer free services. Articles can be written for these websites and they can be broadcasted for free, which will be viewed by hundreds of people everyday. Once the business has gained some recognition, within no time it will gain popularity also among t...
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Patents, Trademarks, Copyrights–What’s the Difference?

Patents A patent protects inventions through federal law. Inventions are your creative ideas for new products (articles of manufacture), machines, processes, methods, compositions of matter, ornamentation on products, or new plants. An improvement on an existing product may also be patented. Utility patents protect the majority of these. To be patentable, your invention must be useful, novel and non-obvious. Design patents protect the ornamentation on devices. Plant patents protect new plant varieties. Utility patents give you a monopoly (no one else can make, use, sell, offer for sale, or import your invention) for twenty years from the date of filing. Design patents give you a monopoly for fourteen years from the date of issue, and prevent others from making the patented devi...
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C” is for “Creative Catalogs

A lot have changed in the market over the years – a tough economy, rising prices of goods and customer’s need for high quality products have imposed new demands on businesses. Evidently, the need for helpful, reliable information has never been greater. Catalogs have always been a great source of product information. When people need to buy a product they refer to catalogs to guide them in finding the right product at the right price. But increasing sales does not necessitate creating the perfect catalog. A relatively small improvement in your catalog can already result in a proportionate increase in sales and profits. So before you print your catalog, make a careful analysis of your old catalog. Pick out the flaws in it and try to improve it. Gather all the letters that you received from...